St. John Consulting works with growing nonprofits to develop their giving communities through strategic and kindhearted engagement. With a soup-to-nuts focus on the donor experience, we make philanthropy feel accessible and meaningful – to you and your donors alike.
We transform constituents from curious to connected to contributor.
WHY DONOR ENGAGEMENT?
Donor engagement is central to philanthropy that is transformational, not transactional.
The average overall donor retention rate is 40%.
The average first-time donor retention rate is 20%.
While today's nonprofits successfully attract new giving, we are challenged by the task of building lasting and generative relationships. Embedded in the act of making a gift is a donor's reciprocal desire for meaning and fulfillment. Nonprofits have the opportunity to respond to this by curating a donor experience. Done thoughtfully, acknowledgments, touch-points, communications, and engagements generate a sense of belonging within your larger giving community while encouraging continued involvement and investment.
This is why the best place to begin is within. Taking care of the individuals already invested in your mission and providing them with a meaningful experience will create a giving community that grows itself and easefully powers your impact.